Hi Clean Nation! Today on the podcast, we have our own Lindsay Bjorklund here chatting with Tracey Thompson about a book we all love over at Grow My Cleaning Company and how we can apply some of its lessons as we grow our own cleaning companies. Listen in for bits of wisdom and for how to apply them wherever you are in your business journey. 

• 0:59 A Story of Persistence 
• 3:35 What Does this Have to Do with Your Business?
• 16:12 Take Some Time If You Need it

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Welcome to the podcast! Today we have Kurt Elsner who started Premier Janitorial Services in March of 2021 in Tulsa Oklahoma. He is one of our clients and has a really cool story about how he got where he is today, and is going to share it today on the podcast. Stay tuned to learn about how he went from working for a cleaning company to owning one and what he did differently to get things started on the right feet and get profitable right away while still having a life. 

• 3:00 What Needed to Change
• 14:13 Step Out of Your Comfort Zone and Be Coachable 
• 18:01 Create the Life You Want

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Hi Cleaning Nation! Today on the podcast, we have Mike chatting with Jackson, one of our two in-house marketers. He is here today to discuss the difference between advertising with Google ads and Facebook ads. Learn the pros and cons of each and where to start with these essential advertising tools. Listen in to see what would work best for your business! 

• 2:00 Pros for Google Ads
• 3:36 Pros for Facebook Ads
• 10:34 Making Sure Your Ads Are Presented Correctly
• 13:59 Target Google Ads Effectively
• 23:57 Data is Worth the Money

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Hi Cleaning Nation! Today on the podcast, we have Mike chatting with Alisha Wolf. Alisha started Wolf Pack Residential Cleaners in April 2021 in Charlottetown, Prince Edward Island, Canada. She is on the podcast today chatting with Mike about the shift listening to the podcast made in her business and why she reached out to him. She was making good money but beating up her body and had no time for her family. She knew something needed to change, so she called up Mike and decided to take real, action. 

• 5:27 Putting Faith in the Process
• 12:12 Not Facing Reality
• 22:47 Understanding Your Worth

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Welcome back to the podcast! Today, we have part II of our podcast with Suzanne and Mike. In the first part of the podcast, Suzanne introduced the ‘thought wheel’, and the power of using it to get traction in your business. Today, we’ll go deeper into the thought wheel, plug in some real-life examples, and see how this tool gives you all the power to move forward in your life and in your business. 

• 1:00 The Power of Getting What You Pay For
• 8:30 To Change Your Results, You First Have to Change Your Thoughts
• 20:42 Be Willing to Feel Negative Emotion to Change Your Result

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Welcome to the podcast! Today, we have a special guest we don’t hear from super often.  Suzanne, our mindset coach works with all our clients in our first program. Because she is one on one so often with cleaners just like you, she has some great insight into what you are struggling with. Specifically, something called a thought wheel. What it is, why it matters, and how you can take control of yours. 

• 5:19 The Thought Wheel
• 14:12 Play it Out in a Scenario
• 23:53 Believing Your Thoughts

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Welcome to the podcast! Today, we have a special guest we don’t hear from super often.  Suzanne, our mindset coach works with all our clients in our first program. Because she is one on one so often with cleaners just like you, she has some great insight into what you are struggling with. Specifically, something called a thought wheel. What it is, why it matters, and how you can take control of yours. 

• 5:19 The Thought Wheel
• 14:12 Play it Out in a Scenario
• 23:53 Believing Your Thoughts

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Welcome to the podcast Clean Nation! Today on the podcast, we have our own Lindsay Bjorklund and Tracey Thompson here to talk to us about something we’ve never addressed on the podcast before-churn rate. This is a massive issue for many of you right now. They are going to dive into the two kinds of turnover, how you can fix your mindset to solve this problem, and a few tactical tips to get you started. This is great info for any cleaning company! 

• 1:26 What is Churn Rate and Why Does it Matter?
• 7:51 How to Calculate Your Turn Rate
• 13:08 What to Do When You Have a High Churn Rate 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Hi Clean Nation! Welcome to the podcast! Today, we have our own in-house marketer Jered Robinson here with Mike to chat about Facebook. It’s easy to say that you have tried Facebook and that it just doesn’t work, but the thing about Facebook is it takes some expertise to do it right. Jered talks on the podcast about common mistakes he sees made by clients who don’t understand how to use it correctly and what they can be doing instead.

• 3:25 Give Up Too Easily
• 13:31 The Data That Matters on Facebook 
• 22:39  Finding the Kink in Your Hose

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Hi Cleaning Nation! Welcome to the podcast. Today, we have Mike chatting with Samantha Ciriaco. Samantha started Minute Maids in March of 2019 in Elizabeth, New Jersey. Today, she and Mike are chatting about how to deal with losing, how to attract the right kind of clients, and how to grow your business incrementally by adding new clients. 

• 3:00 Don’t Be Afraid to Go Back to Past Clients
• 9:00 How Much Money is Too Much to Spend on Advertising?
• 16:16 Time or Money- You Decide

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Welcome to the podcast Cleaning Nation! Today on the podcast, we have Mike chatting with Nicole. Nicole started ‘Beyond the Dust’ in 2018 in Anna, Texas. She is a growing company who is interested in increasing her profit margins. Listen in as she and Mike talk about the importance of asking the right questions to get you the right answers, and how to really hone in on profit in a way that bests serves both you and your clients.

• 3:33 Getting Clear on What Profit is and Isn’t 
• 11:30 What to Do When Revenue is Low
• 14:23 Knowledge Doesn’t Matter if it Doesn’t Inspire Action

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Welcome to the podcast Clean Nation! Today, we have Mike chatting with Tom and Brandy Clements. They have been in our Next Level program for about six months now. When they came to us, they weren’t really profitable and had a lot of monthly clients which was lowering their profits. Listen in as they chat with Mike about how much things have improved for them and what they have done that has really made the difference. 

• 2:11 What Needed to Change
• 2:57 The First Changes They Made
• 12:48 A 900% Increase in Profit 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Welcome to the podcast, everyone! Today, we have a little guest swap. We have Tracey chatting with Mike about how to change your business by changing yourself first. We have done a lot of podcasts up to this point, almost 800 in fact. But until you start putting what we teach into practice, nothing really changes. Today’s podcast dives into the importance of changing more than just the tactical things in your business. It is about changing yourself and how to do that.

• 5:04 How Our Program Was Born
• 18:00 The Lie That Working Harder = Success
• 22:56 Decide to End the Cycle By Getting the Support You Need

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Hi Cleaning Nation! Today, we have part 2 of how to write a successful hiring ad. This part focuses more on the funnel itself and the systems you should be setting up to make sure it’s running smoothly and effectively. This episode is packed full of really applicable, tactical information that will help you set up a funnel that will keep your hiring pool full at all times. 

• 15:00 Where to Start With Your Funnel
• 20:21 How Much Should You Be Paying Per Lead?
• 21:41 Your Hiring System
• 30:00 Remember the Trends

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Hi Cleaning Nation! Welcome to the podcast. Today, we have the pleasure of listening in as Mike does a tactical training on how to write a hiring ad that will actually get you the kind of employees you’re looking for. Listen in as he breaks down why the current ad you are running probably isn’t successful and how to change it to make the ad get the results you want.

• 0:15 Why Your Current Ad Isn’t Working
• 3:53 Hire Someone For Their Core Values
• 13:03 Bring Core Values Into Your Entire Hiring Process

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here