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Grow My Cleaning Company's Podcast

Do less and grow FAST. Mike shares the secrets to building a million dollar cleaning company without being a slave to your business.
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Grow My Cleaning Company's Podcast
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Now displaying: 2022
Dec 30, 2022

Today on the podcast, we have the second part of the seminar Mike gave at our last retreat about roles in your cleaning company. The first part of this podcast was full of helpful advice, most of which you’ve probably never thought about before. The second part of this seminar is just as full of helpful information, so be sure to take notes! This section talks about the next most important team members and what is the expectation of each. 

  • 1:00 The Next Most Important Role
  • 2:30 Tasks for a Scheduler
  • 9:00 The Role of Bookkeeper 

Love the idea, but find it overwhelming? Want to learn the next steps, like what actually to say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Dec 28, 2022

Today on the podcast, we have something special. Mike gave a lecture at our last retreat all about roles and how to set them up in a way that will be successful for your business. This episode is part one of three parts. The things Mike talks about are thorough and not always taught in such a direct way, so make sure and take advantage of all three parts of this series. 

  • 3:00 Supervisors Aren’t the Answer
  • 11:00 Roles and How to Identify Them
  • 17:33 Focus on Outcomes

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Dec 26, 2022

Today on the podcast, we have Mike chatting with Homero Guerra. Homero started Two Maids and a Mop in Spring, Texas in 2020. He has been working for three years and decided to reach out to Grow My Cleaning Company after deciding he wanted to take his business to the next level. Listen in as he and Mike chat about what needed to change and how it’s going now that he’s started the program. He bought into a franchise, and he’s learning how to run that business successfully. 

  • 19:24 Getting Clear on the Numbers
  • 27:29 The Myth About Profit
  • 32:33 Coaching Brings Accountability

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Dec 23, 2022

Today on the podcast, we have Mike chatting with Irvin Ackerman. Irvin Ackerman started Environmental Cleaning in 2019 and was doing lots of big jobs that paid well, but when the job was finished so was his paycheck. He decided he wanted to set up a business model that was more sustainable rather than spending all his time looking for the next job, so he joined our Elite program. Listen in to see how what he is learning is allowing him to grow the business he’s always wanted. 

1:27 What Needed to Change

7:38 Paradigm Shift

17:53 Beliefs

Dec 21, 2022

Today on the podcast, we have Mike chatting with one of our excellent mindset coaches, Suzanne. Suzanne is a great resource for ensuring your brain is where it needs to be at your best in your business. Today, she talks with Mike about how thinking like the person you want to become, rather than the reverse, is such a powerful tool to get where you want to be in your business. 

  •  5:25 Reverse the Order
  • 7:55 An Example of This in Action 
  • 17:20 What Can You Do Today to Move Towards This Mindset?

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Dec 19, 2022

Today on the podcast, we have Tracey Thompson and Lindsay Bjorklund here to discuss the three traps you could fall into in 2023. As the new year comes closer, these three things can help you prepare for what is coming. It can help you be in the right mindset to be set up for success. Listen in to start preparing now!

  • 1:50 Staying in the Owner/Operating Mindset
  • 11:45 Don’t Be in Reaction Mode
  • 20:45 Avoid the Trap of Panicking

Love the idea, but find it overwhelming? Do you want to learn the next steps, like what to say on the call? Jump on a call with one of our coaches, learn strategies to grow your cleaning company, and start loving your job every day! Book here 

 

Dec 16, 2022

Today on the podcast, we have world traveler and marketing guru, Jered Robinson here to talk about how to look at our problems (specifically marketing) from a logical perspective, how to keep the drama out, and how to get clear on what needs to change before we can move forward. This is an important skill to have as a business owner. Without clarity, we spend time and energy spinning our wheels and getting stuck instead of problem-solving. Listen in to see how you can stop getting bogged down in stories and get clear on exactly what’s happening and what needs to change.

  • 4:25 To Solve a Problem, You Need Data
  • 12:27 Data Over Clicks
  • 17:27 Look for the Leaky Spots 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Dec 14, 2022

Today on the podcast, Mike is chatting with Shawna Pettry of Gladys, Virginia. Shawna started Lovebugs Cleaning and Decorative Services in May 2022 and is looking to expand and grow by hiring her first employees. As of now, it is just her and her fiance doing all the cleaning but she wants to grow her business and wants to know specifically how to get more reviews so that the business has more social proof and people are more likely to choose her over another cleaning company. 

  • 6:21 What’s in a Review
  • 8:11 How to Pitch a Genuine Review 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Dec 12, 2022

Today on the podcast, we have Mike chatting with Dustin Calkins, who started his cleaning company about a year ago. He started Time to Shine cleaning in Monroe, Wisconsin June 2021 after being a manager at Subway and getting sick of all the hours he worked. He started a cleaning business to get more time with his family and began to market his business. He is here with Mike today to chat about the best first steps to get the word out. Listen in as he and Mike chat about how to dive deeper into becoming a business owner vs. being your own employee. 

  • 6:54 Get to the Core of Your Question
  • 16:06 High-Quality Work vs. Low-Quality Work
  • 20:11 Know Who Your Client is

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Dec 9, 2022

Today on the podcast, we have new Next Level members Don Orosco and Ruth Munez. They started Oasis Cleaning Service in 2016 in Golden, Colorado. They are here to talk about what state their business was in when they decided to get some help and how it has been going. These episodes are always great for inspiration. Even if things may not be going well for you now, there are always changes that will allow you to create the business you really want. 

  • 8:13 What Were Their Beliefs Before?
  • 19:08 What Were Their Actions Before?
  • 21:53 Learning to Set Boundaries with Employees

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Dec 7, 2022

Today on the podcast, we have Mike chatting with Tracey Thompson, our wonderful mindset coach about goals. We all know that new years resolutions are just a few weeks away, so they sat down to talk about how to do goals better this next year and what you can do to set yourself up for success. Listen in so you don’t make the same mistakes so many do thinking if they don’t change anything about the way they are currently approaching their goals, they will still get different results. That’s just not the case. Learn a better way. 

  • 1:48 You Bring You to Every Situation
  • 7:13 Just Because Something Hasn’t Work Doesn’t Mean it Never Will
  • 24:06 Change Your Perspective 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

 

Dec 5, 2022

Today on the podcast, we have Mike chatting with Lindsay Bjorklund, our in-house client happiness manager. They talk about outcome-based leadership and why this is so much more effective than being in charge and in control all the time. If you don’t trust your employees to do their own thinking, you will both limit and exhaust yourself. Listen in to learn how to set up your leadership in a more effective way for all involved. 

  • 6:23 How Result-Based Leadership Differs from Traditional 
  • 10:24 The Alternative 
  • 19:46 What to Do Instead 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Dec 2, 2022

Today on the podcast, we have Mike chatting with Gina Reim of Gina’s Cleaning Service. She has been in business since August 2017 and services residential and commercial clients. She is struggling to transition out of hourly rate cleaning and into flat fee as she gets quicker and more efficient in her cleaning. Listen in as Mike talks about the importance of not charging hourly for cleaning services, what to do instead, and how to have a smooth transition. 

  • 6:47 Value Over Monetary Sums
  • 10:14 What to Do With Current Clients
  • 17:50 Setting Boundaries Vs. Confrontation

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Nov 30, 2022

Today on the podcast, we have Mike chatting with Andrea Price. Andrea originally started her cleaning business in 2018 and did apartment cleanings on her own for three years. After getting burned out from doing all the cleaning herself, she stopped and recently decided to get back into it but she wants to do things differently this time. Listen in as Mike coaches her on how to avoid the mistakes she made the first time around. 

  • 2:38 What Will Be Different?
  • 5:36 Reverse Engineer Your Goals
  • 16:55 Make Decisions Based on Your End Goals

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Nov 28, 2022

Today on the podcast, we have Lindsay Bjorklund expanding on an episode she did a while back about virtual assistants. She has been getting a lot of the same questions from clients about this topic recently, so she decided to do a podcast about it. If you haven’t listened to her first podcast about this subject and would like to, it is linked here. If so, today’s episode goes a little deeper into what that VA relationship should really look like and how to best utilize their expertise. 

  • 2:26 How do I Know What Tasks Are Appropriate for My VA?
  • 7:30 Give Them an Appropriate Title
  • 9:33 What if I Don’t Have Enough Work for Them? 
  • 14:45 How do I Give a VA Access?

Love the idea but find it overwhelming. Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Nov 25, 2022

Today on the podcast, we have our annual Thanksgiving episode with Mike and Nathalie Campion. Every year they do a podcast specifically for you, Cleaning Nation to thank you for your support of this company and chat about the importance of gratitude as a business owner in general. This one is for you!

  • 2:32 Two Perspectives on Spinning in the Negative
  • 12:31 Resisting Gratitude Doesn’t Serve You
  • 23:02 The Power of Gratitude

Love the idea but find it overwhelming. Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Nov 23, 2022

Today on the podcast, we have Mike chatting with Suzanne about what to do when facing obstacles in your business. If you’re a business owner, it’s not a matter of if but when you will encounter one obstacle or another. Listen in as Suzanne breaks down what you can do when this inevitably happens, and how to get past it intentionally and proactively. 

  • 4:00 What to do When You Have a Goal 
  • 10:33 Creating Beliefs to Support You in That Goal
  • 24:53 Focus on the Goal 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Nov 21, 2022

Today on the podcast, we have Mike chatting with Percy Akhtari started Cyber Cleaning Services in October 2022 so he is brand new. He wants to make sure he is starting things off right which is why he is on the podcast to get some advice. Today, he wants to talk about how to keep your prices without stressing out when people complain that the prices are too high while keeping your margins where they should be. Listen in as Mike talks about what your mindset should be around pricing so you are showing up from a place of abundance and how to avoid people-pleasing over fair profit margins for you and your business. 

  • 4:43 Perception is More Important Than Price
  • 13:21 Don’t Sell, Look for a Good Fit
  • 17:44 Value is Perception 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Nov 20, 2022

Today on the podcast, we have Mike chatting with Eva and Keith Underwood. These two lovely people are graduates of our Elite program and started Green Up 2 Clean Up in 2007. This is the second try on this podcast since the first one wasn’t recorded accidentally, so this podcast is the second try and even better than the first! Listen in to learn about the experience of someone who had been in business for a long time and decided it was time to finally do something different. Learn what changes they made and the influence it has had on them as people and their company as a whole. 

  • 8:37 The Stories We Tell Ourselves
  • 12:50 Pick Your Truth
  • 22:14 Change the Rules

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Nov 16, 2022

Today on the podcast, we have our wonderful in-house marketer Jered chatting with Mike about CRMs. CRMs or customer return management, are something that there is a lot of confusion about. People are intimidated by them because they think they are complicated or expensive when in reality they can be both or neither depending on how you set them up. Listen in as Jered breaks down the importance of that system, and how to use it to your advantage. 

  • 2:25 Why You Need a CRM
  • 6:24 Set Up a Tagged Email Sequence
  • 17:29 Understand Your Data

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Nov 14, 2022

In today’s episode, we get to listen to one of the trainings done during our most recent retreat in Orlando. Callum, the newest member of our team and the marketer who helps our clients gave this presentation. He talks about how to be the solution to the problem your potential client is looking for in order to attract their business. This isn’t as easy as it sounds. There are a lot of moving parts and getting it just right may be vital in converting leads into clients. Listen in as he gives some great advice on how to do this as effectively as possible. 

  • 1:25 What Problem Does Your Ideal Have?
  • 4:48 Think About What Solution You Would Provide
  • 5:19 The Reveal
  • 9:12 Come Up With a TagLine

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Nov 12, 2022

Today on the podcast, we have part two of Suzanne’s workshop she gave at our retreat last week. In the first episode, she went over the first four steps to create the future you want now. In this episode, she’ll go through the remaining seven steps so you can have a full understanding of exactly what steps need to happen in order to take control of your future. Listen in!

  • 0.40 Step Number Five: Use Affirmations
  • 3:40 Change Limiting Beliefs to Empowering Ones
  • 12:18 Steps 10-12

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Nov 9, 2022

Today on the podcast, we have the first of two parts of an incredible workshop that Suzanne, one of our mindset coaches gave at a recent retreat. She talks about the twelve-part process to creating the future you want now. Each of these steps is important and will take you one step closer to visualizing and intentionally creating what you want long-term in your life and in your business. Don’t miss this episode! 

  • 4:58 First... Visualize
  • 12:21 Step 2: Gratitude
  • 13:29 Step 3: Follow Your Inspiration
  • 14:30 Step 4: Do “I am” Statements

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Nov 7, 2022

Today on the podcast, we have the always fantastic Jered Robinson, our in-house marketer, here to talk about something that has never been addressed on the podcast before. That is the idea that part of being a business owner means you will lose money in your marketing ventures as well as failures in general. Sometimes, they will do well for you, and just like all businesses, sometimes they’ll lose money for you. Today’s podcast walks you through what to do when that inevitably happens and how to come out on top. 

  • 3:47 Mentally Prepare Yourself For When This Happens
  • 8:51 Be Able to Clearly State the Problem
  • 14:58 Diversify or Cut Costs

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Nov 4, 2022

Today on the podcast, we have Mike chatting with Calum, our friend, and fellow employee from across the pond. Today, they are talking about a vital step many of us pass over when it comes to targeting effectively in our marketing efforts. Listen in as they talk about common mistakes they see made, what to do instead, and how to make your marketing dollars and time count in the most effective way possible. 

  • 1:46 Don’t Skip Over the Most Important Step
  • 4:52 Market with Your Head Not With Your Ego
  • 15:15 When NOT to be Found

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

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