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Grow My Cleaning Company's Podcast

Do less and grow FAST. Mike shares the secrets to building a million dollar cleaning company without being a slave to your business.
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Grow My Cleaning Company's Podcast
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Now displaying: Page 7
Apr 26, 2023

In this episode, Mike advises business owners to find a niche and specialize in a particular area, which makes it easier to attract clients and build expertise. By being specific, potential clients can better understand what the business does and identify with it. Mike explains that specializing allows the business to learn the unique pain points of each industry they serve and offer better solutions to clients. Additionally, when starting, it is best to have a very specific niche, which helps the business target the right people and stand out from competitors. 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

 

Apr 24, 2023

In this episode, Christian discusses the major changes he made to his business, including implementing core values and upgrading systems to better serve the team without needing to hire more managers. He emphasizes the importance of creating effective systems and values to guide the business, which helped to improve operations and create a strong foundation for growth. Christian's experience demonstrates that success is not just a matter of luck, but rather the result of hard work, dedication, and a commitment to continuous improvement.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

 

Apr 21, 2023

This episode features Mike coaching two Next Level clients on improving their sales conversations. For Robert, Mike advises him to focus on the customer's specific needs and frame the service in a way that addresses those needs instead of highlighting the company's features and benefits. For those struggling with sales, Mike suggests it may be helpful to show understanding and empathy for the customer's needs instead of using language like "we're the best." For Don, Mike coaches him on changing one's frame of mind to approach conversations with a more productive and positive mindset, which he suggests is 80% of the battle when it comes to successful communication.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

 

Apr 19, 2023

Mike Campion and mindset coach Suzanne Bandick explore the prevalent issue among small business owners who are struggling to move forward despite putting in relentless effort. The duo stresses that working harder alone may not be sufficient, and entrepreneurs must shift their perspective to attain success. Drawing a comparison to a fly attempting to escape through a closed window instead of an open door, they illustrate the importance of exploring alternative ways to achieve goals when conventional methods prove futile.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

 

Apr 17, 2023

Mike and Jered discuss the challenges faced by cleaning business owners who invest in digital marketing with unrealistic expectations of quick results. They stress the importance of patience and long-term investment, as well as the value of leads generated through digital marketing efforts. Additionally, the conversation touches on the significance of a company's culture and the three things that make a business valuable. The hosts provide coaching advice to clients to help them focus on what's working, make progress, and identify areas for improvement with professional assistance. Ultimately, building a valuable business takes time, but with the right mindset, it is possible.


Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

 

Apr 14, 2023

In this coaching episode, Mike covers two significant topics in the cleaning industry: deciding between residential and commercial cleaning and handling pricing conversations. He emphasizes that when starting a cleaning business, it's crucial to carefully select clients who share your values and business objectives. Rather than chasing after profits with subpar clients, he urges entrepreneurs to focus on building a client base that prioritizes quality. Mike also cautions against providing a price quote before determining if the potential client is the right fit and recommends engaging in a "pain conversation" with clients to identify their needs and ensure that the cleaner can provide a solution. Additionally, he advises setting clear expectations and ground rules during walkthroughs to prevent miscommunication between parties.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Apr 12, 2023

Lindsay and Suzanne's discussion on bidding for a cleaning company revolves around the importance of having a positive mindset and being proactive. Negative thoughts, such as feeling guilty about high prices or too much competition, can affect performance during bids. Suzanne's "thought wheel" life hack helps identify negative thoughts and emotions, leading to better actions and results. Being proactive means researching the client beforehand, knowing your core values and niche, and not letting the bid sit for too long. By being quick to answer the bid, understanding the client's pain points, and having the right mindset, one can increase the chances of securing new clients and growing the cleaning business.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

 

Apr 10, 2023

Many business owners find it challenging to transition from being a cleaner to being an owner. In this episode, Mike and Lindsay discuss common issues that keep business owners stuck and how to overcome them. One of the main issues is the "I'm the only one who can do it perfectly" mindset, which prevents business owners from delegating tasks and responsibilities. To overcome this, business owners need to train their employees, trust them to do the job, and provide them with the necessary support. Additionally, many business owners have a lack of trust in their employees, which can be overcome by giving them the necessary support and training to do their jobs correctly. With these strategies, business owners can successfully transition from a cleaner to an owner and grow their businesses.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

 

Apr 7, 2023

In this episode, Next Level client Spencer Ward discusses his experience working with Mike Campion and attending the Clean Profit Live event. Spencer discusses how Mike's guidance helped him double his profit and revenue by focusing on expenses and avoiding loss-making clients. Furthermore, Spencer highlights the value of attending live events and building a support network, which allowed him to make connections with individuals ahead of him and with different skills. The conversation emphasizes how coaching and live events can provide guidance, new perspectives, and empowerment for business owners, leading to growth and success.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Apr 5, 2023

In this episode of our podcast, Mike and Nat talk about effective ways to grow your cleaning business. They share tips on finding new customers and engaging on social media, as well as hiring employees based on core values.

They emphasize the importance of focusing on your current cleaning customers and solving their problems and pains, making them your best customers. They suggest specific problems that residential and commercial customers may face and how to address them.

Mike and Nat also discuss the crucial role of social media engagement in growing your cleaning business. They highlight the importance of creating good content and interacting with followers to increase visibility and keep them coming back to the platform.

Finally, Mike explains how to attract and retain the right cleaning employees by hiring based on core values. He explains why a non-core values-based hiring funnel can be ineffective and suggest an automated hiring funnel that focuses on attitude and core values.

If you're looking to grow your cleaning business, tune in to this episode and learn valuable tips on how to attract and retain the right customers and employees for long-term success.

Apr 3, 2023

Looking to take your cleaning company to the next level and reach 7 figures? Episode, Mike shares valuable insights and tips on how to grow your company and boost profitability.

Emphasizing the importance of mindset and beliefs as the foundation for success. You need to cultivate a growth mindset and positive beliefs to stay motivated, focused, and persistent in the face of challenges.

Next, Mike discusses time management and the importance of focusing on high-value tasks that contribute to profitability. He explains the difference between "on the business" and "in the business" tasks and shares strategies for improving productivity and efficiency.

Finally, Mike highlights the critical role of profitability in growing your cleaning company. He shares tips on getting paid in advance, raising your prices, and selecting high-quality clients who value your services.

If you're a cleaning company owner looking to take your business to the next level, this video is a must-watch. Learn how to cultivate the right mindset, manage your time effectively, and boost profitability to achieve success.

Mar 31, 2023

Suzanne interviews Don, the owner of a commercial janitorial business in Pennsylvania about his goals and achievements. Don wants to expand his business and sell it to retire comfortably, and credits GMCC's coaching for helping him increase his prices after years of struggling with payroll. He shares that fear of failure and follow-through hold him back, but the program has helped him overcome this. Suzanne emphasizes the importance of having a clear retirement plan and vision for the future, and encourages Don to celebrate his successes and express gratitude. This episode provides insights into the mindset of a successful business owner and tips for achieving goals.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 29, 2023

In this episode, Mike advises cleaning company owners on hiring employees vs subcontractors, renting office space, and worker's compensation insurance. He recommends basing the decision to hire employees or subcontractors on state or province legal guidelines, with indicators being training and supply control for employees and hiring corporations for subcontractors. Mike also suggests considering the cost and benefits of renting office space, and starting with a shared workspace until the business grows. He stresses the importance of worker's compensation insurance, encouraging businesses to pay for it as it protects both the business and the worker.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

 

 

Mar 27, 2023

In this episode, Mike covers two role-play scenarios on handling difficult conversations with clients. In the first scenario, ground rules are established before a walkthrough and if the client is not a good fit, other options for finding help are respectfully offered. In the second scenario, being transparent about a price increase and emphasizing the value of the service is suggested, along with offering other options or adjustments to fit the client's budget. Overall, clear communication, problem-solving, and mutual respect are emphasized as key to building strong and successful business relationships.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 24, 2023

Suzanne interviews Anna, a client of the GMCC program who shares her experience running a residential cleaning business for the past five years. Anna struggled with feeling overwhelmed and emotionally drained despite putting in a lot of work. Most importantly, she learned about the value of looking at the numbers. Anna was surprised to learn that she was losing money by personally cleaning homes and changing her pricing led to better numbers and less stress. With the help of the program, Anna was able to step out of cleaning entirely, leading to a better work-life balance and improved business results.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 22, 2023

In today's episode, Jered talks about the importance of positioning and messaging in marketing. He shares his insights on how trying to be like everyone else and conforming to what you think people want can lead to being seen as boring and uninteresting. He uses personal examples to highlight the importance of standing out and being unique in your messaging and branding to attract the right clients and create meaningful relationships. Jered emphasizes that the way you speak and present yourself is crucial in creating a position in the market that leads to success.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 20, 2023

Today's episode features Mike and Suzanne, and it revolves around the formula for success, which includes mindset/beliefs, action, and perseverance. They acknowledge that mindset can be a bit of a vague term, but both agree that having the right beliefs and expectations is crucial in achieving one's goals. However, they caution that it is possible to get where you want to go and still feel miserable if your beliefs don't align with how you want to feel. They also discuss perseverance, highlighting that it is important to not just continue doing the same thing but to be willing to adapt and try new approaches in pursuit of one's goals.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 17, 2023

In this episode, Mike focused on teaching participants how to effectively communicate with clients about pricing, particularly in the context of moving them from a non-prepaid plan to a prepaid plan. He emphasized the importance of having the right beliefs and mindset, rather than relying solely on specific verbiage or scripts. He encouraged participants to view the relationship with clients as a partnership, where both parties are working towards a mutual goal of success. The seminar highlighted the value of building trust and rapport with clients through respectful communication and a focus on their needs, rather than solely on financial gain.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 15, 2023

It's not enough to just focus on getting more eyeballs on your business by investing in various marketing channels. While having a strong online presence or being easily visible can increase your chances of getting more clients, it's important to think creatively and differentiate yourself from your competitors in order to truly succeed. Just being on the main highway won't guarantee success if you're not offering something unique or better than what your competitors are offering. Additionally, some cleaning business owners may believe that simply having a website up and running will solve all their problems, but that's not necessarily true. It's important to have a strong website with compelling messaging and clear calls-to-action that convert visitors into paying customers.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 13, 2023

When you encounter a bottleneck in your company or get stuck with a technology problem, negative thoughts start to spiral in our mind, and it becomes difficult to focus on anything. It is important to recognize this negative thought spiral and thank your mind for sharing the thoughts, but then decide to take action and ask for help if needed. It is also essential to avoid letting past failures affect your present mindset and recognize that you have support and resources to help you succeed.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 10, 2023

In this episode, Mike speaks with Jackie Gerrard, the owner of JFS facility services, about transitioning her cleaning business from residential to commercial. Jackie expresses her desire to make more money and Mike helps her clarify that her goal is to make $10,000 per month in profit. Mike cautions Jackie that switching from residential to commercial is not a guaranteed way to achieve her goal and urges her to focus on business principles rather than looking for a "magic pill." He advises Jackie to make her goal of $10,000 per month her north star and to evaluate all business decisions based on whether they will help her reach that goal.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 8, 2023

Mike and Lindsay discuss how to go from a six-figure to a seven-figure cleaning company. They emphasize the importance of setting up systems and processes, rather than relying on a single operations manager, to ensure that the business runs smoothly. They suggest finding a core values match for any employees and creating standard operating procedures. They also promote their upcoming live event for business owners trying to reach seven figures, where they will discuss these concepts in more detail.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 6, 2023

Mary shares with Suzanne her experience with starting a residential cleaning company during the pandemic, and highlights her lack of experience in managing a business. Suzanne discusses GMCC's focus on both mindset and tactical goals and how this approach has helped Mary work through her fears as she built a strong foundation for her company. Overall, the conversation highlights the importance of seeking guidance and support when starting a business and the value of a comprehensive education that addresses both technical and mindset challenges.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 3, 2023

In this episode, Kristen seeks advice on expanding her residential cleaning service to include commercial clients. She is considering whether she should separate her staff into two teams or have them do both residential and commercial cleaning, and what running the schedules and shifts would look like. Mike warns her that incorporating commercial clients to her business model will not give her the result she wants and proceeds to provide guidance on focussing her goals.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Mar 1, 2023

Mike and Callum discuss the differences between residential and commercial cleaning, specifically in regards to the sales cycle. They mentioned that residential cleaning has a short sales cycle, with clients often deciding to purchase within days or weeks, whereas commercial cleaning has a longer sales cycle, with clients taking several months to make a decision. Residential cleaning also typically has a lower average monthly client value, whereas commercial cleaning has a higher average monthly client value. Callum suggests that it's important to consider the purchase intention of the client, with residential clients having a higher frequency of experiencing the need for cleaning services compared to commercial clients who may only experience frustration with their current cleaning company once a week. They discuss the importance of creating content that aligns with the purchase intention of the client, with residential requiring an always-on approach and commercial requiring a longer-term strategy.

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

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