In this episode of our podcast, Mike and Nat talk about effective ways to grow your cleaning business. They share tips on finding new customers and engaging on social media, as well as hiring employees based on core values.
They emphasize the importance of focusing on your current cleaning customers and solving their problems and pains, making them your best customers. They suggest specific problems that residential and commercial customers may face and how to address them.
Mike and Nat also discuss the crucial role of social media engagement in growing your cleaning business. They highlight the importance of creating good content and interacting with followers to increase visibility and keep them coming back to the platform.
Finally, Mike explains how to attract and retain the right cleaning employees by hiring based on core values. He explains why a non-core values-based hiring funnel can be ineffective and suggest an automated hiring funnel that focuses on attitude and core values.
If you're looking to grow your cleaning business, tune in to this episode and learn valuable tips on how to attract and retain the right customers and employees for long-term success.