In part one of this two part episode, we hear Kayla Darling's story- a testament to the challenges faced by single moms trying to juggle multiple responsibilities. Feeling overwhelmed and drained, Kayla sought help to regain control of her business and personal life. Through her journey, she discovered the importance of working on her business, rather than being controlled by it. Embracing change and growth, Kayla's transformation serves as a reminder that change can happen in a second and that it's never too late to proactively take steps towards a more balanced and fulfilling life.
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In this episode, discover the transformative journey of Danielle Humphrey, a cleaning business owner who turned her struggles into success. By making strategic changes, focusing on quality clients, and investing in personal growth, Danielle improved profitability and achieved a better work-life balance. From overcoming hiring frustrations to embracing core values and implementing practical strategies, she built a thriving business while prioritizing her role as a mother. Danielle's story inspires fellow cleaning business owners to believe in the possibility of change and to create a more fulfilling and prosperous life.
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Fear is a common hurdle that impedes the progress and potential of entrepreneurs and business owners. In this episode, Mike Campion and Suzanne Bandick delve into the essence of fear and its profound impact on business growth. They stress the significance of recognizing fear in its various manifestations, such as the fear of failure, success, or making erroneous decisions. By acknowledging the sway fear holds over decision-making processes, individuals can embark on the journey of conquering it. Fear affects everyone indiscriminately, irrespective of their level of achievement, often masquerading as emotions like procrastination or the thirst for more information. By discerning fear's disguised forms, individuals can directly confront its grip. Furthermore, the fear of specific outcomes and the deeper fear of personal inadequacy exert a substantial influence on decision-making and business expansion. By naming and comprehending fear, entrepreneurs attain lucidity regarding its impact on their lives and unearth healthier approaches to address it. Ultimately, confronting fear becomes indispensable for entrepreneurs to surmount obstacles, unlock their true potential, and realize success in the realm of business.
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This episode features an interview with Claire, a Clean Profit Elite client, conducted by mindset coach Suzanne. Claire shares her experiences within the Clean Profit Elite system and the significant changes she witnessed in her business. From reevaluating hiring processes to gaining clarity on financial numbers and embracing the mindset of treating her business as a business, Claire provides valuable insights. She discusses the importance of letting go of perfectionism, setting appropriate boundaries, and prioritizing profitability for sustainable growth and success in the cleaning industry.
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Lindsay and Suzanne explore the concept of analysis paralysis in this episode, highlighting how fear and a resistance to change can hinder progress. They provide practical steps for overcoming this paralysis, such as creating pros and cons lists, envisioning positive outcomes, and acknowledging that making the best decision in the present moment is sufficient. They emphasize the power business owners possess to make decisions and stress that avoiding decision-making can lead to the slow death of a business. This episode ultimately urges readers to confront their fears, embrace change, and regain control of their business endeavors.
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Mike Campion and Jared Robinson share valuable insights in their podcast on designing a landing page that converts for cleaning companies. They stress the significance of a landing page that guides visitors in the direction of the desired action while removing objections. The conversation includes tips on scrolling psychology, distinguishing landing pages from websites, and effectively leveraging reviews to create an engaging narrative. Implementing these guidelines can help cleaning companies increase conversions and expand their business.
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Are you planning to start a cleaning company but don't know where to begin? In this episode, Lindsay Bjorklund, an admin expert at GMCC, shares her insights on starting a cleaning business and how AI can be a valuable tool for cleaning company owners. Lindsay recommends using Google Workspace to separate personal and professional communication and suggests using internet phones like Google Voice for a separate contact number. Additionally, she emphasizes the importance of having a booking page and recommends using scheduling software like Calendly to automate scheduling. Moving on to the benefits of AI, Lindsay talks about two types of AI tools that can help cleaning business owners: Chat GPT and transcription software. Chat GPT generates ideas for marketing campaigns and provides useful insights, while transcription software like otter.ai can transcribe audio recordings and videos into text, saving time and providing better content to customers. Tune in to this episode to learn more about these helpful tips and the usefulness of AI in the cleaning industry.
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In this podcast episode, Mike provides valuable coaching to help cleaning company owners overcome their fears and anxieties about making changes in their businesses. He emphasizes the importance of acknowledging and accepting these feelings before taking action. By focusing on the worst reasonable outcome, entrepreneurs can often realize that their fears are not as severe as they had imagined. Mike encourages entrepreneurs to be confident and not overthink the changes, as taking credit cards and billing in advance can make life easier for everyone involved. He stresses the importance of not raising prices incrementally over several months but instead, raising them once by a larger amount. Mike notes that just because something is changing doesn't necessarily mean it's bad, and he encourages entrepreneurs to focus on the positive outcomes that will result. Overall, Mike's coaching provides valuable insights into how to embrace change and not let fear or anxiety get in the way of progress.
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Mike and Lindsay discuss how to achieve happiness with your cleaning company in this podcast episode. They explain the concept of "put it with the pile," and highlight the importance of being truthful with your team about the overall state of the business and the significance of having the right people on your team. They conclude by encouraging listeners to focus on their happiness and work towards that feeling rather than solely focusing on material possessions.
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In this episode, Mike interviews Diana Camacho, a Next Level Client with Grow My Cleaning Company. Diana's story highlights the importance of prioritizing relationships in the cleaning business. By shifting her focus from profit to creating a positive work environment, prioritizing employee satisfaction, and fostering community, she was able to improve retention rates and reduce training costs. Regular employee meetings, parties, and proactive interaction with her team contributed to her success, resulting in more competent and satisfied employees who were willing to refer others to the business.
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In this podcast episode, Mike coaches two Next Level Clients on how to improve their communication with clients and the effectiveness of attending BNI groups. Mike advises clients to establish a standardized contact flow, opt-in/out feedback for clients, and prioritize quarterly reviews to strengthen relationships with clients. He also stresses the importance of finding the right people who could benefit from products or services and being consistent when attending BNI groups to build a network of trust and gain more business opportunities.
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In this episode, Mike advises business owners to find a niche and specialize in a particular area, which makes it easier to attract clients and build expertise. By being specific, potential clients can better understand what the business does and identify with it. Mike explains that specializing allows the business to learn the unique pain points of each industry they serve and offer better solutions to clients. Additionally, when starting, it is best to have a very specific niche, which helps the business target the right people and stand out from competitors.
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In this episode, Christian discusses the major changes he made to his business, including implementing core values and upgrading systems to better serve the team without needing to hire more managers. He emphasizes the importance of creating effective systems and values to guide the business, which helped to improve operations and create a strong foundation for growth. Christian's experience demonstrates that success is not just a matter of luck, but rather the result of hard work, dedication, and a commitment to continuous improvement.
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This episode features Mike coaching two Next Level clients on improving their sales conversations. For Robert, Mike advises him to focus on the customer's specific needs and frame the service in a way that addresses those needs instead of highlighting the company's features and benefits. For those struggling with sales, Mike suggests it may be helpful to show understanding and empathy for the customer's needs instead of using language like "we're the best." For Don, Mike coaches him on changing one's frame of mind to approach conversations with a more productive and positive mindset, which he suggests is 80% of the battle when it comes to successful communication.
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Mike Campion and mindset coach Suzanne Bandick explore the prevalent issue among small business owners who are struggling to move forward despite putting in relentless effort. The duo stresses that working harder alone may not be sufficient, and entrepreneurs must shift their perspective to attain success. Drawing a comparison to a fly attempting to escape through a closed window instead of an open door, they illustrate the importance of exploring alternative ways to achieve goals when conventional methods prove futile.
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Mike and Jered discuss the challenges faced by cleaning business owners who invest in digital marketing with unrealistic expectations of quick results. They stress the importance of patience and long-term investment, as well as the value of leads generated through digital marketing efforts. Additionally, the conversation touches on the significance of a company's culture and the three things that make a business valuable. The hosts provide coaching advice to clients to help them focus on what's working, make progress, and identify areas for improvement with professional assistance. Ultimately, building a valuable business takes time, but with the right mindset, it is possible.
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In this coaching episode, Mike covers two significant topics in the cleaning industry: deciding between residential and commercial cleaning and handling pricing conversations. He emphasizes that when starting a cleaning business, it's crucial to carefully select clients who share your values and business objectives. Rather than chasing after profits with subpar clients, he urges entrepreneurs to focus on building a client base that prioritizes quality. Mike also cautions against providing a price quote before determining if the potential client is the right fit and recommends engaging in a "pain conversation" with clients to identify their needs and ensure that the cleaner can provide a solution. Additionally, he advises setting clear expectations and ground rules during walkthroughs to prevent miscommunication between parties.
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Lindsay and Suzanne's discussion on bidding for a cleaning company revolves around the importance of having a positive mindset and being proactive. Negative thoughts, such as feeling guilty about high prices or too much competition, can affect performance during bids. Suzanne's "thought wheel" life hack helps identify negative thoughts and emotions, leading to better actions and results. Being proactive means researching the client beforehand, knowing your core values and niche, and not letting the bid sit for too long. By being quick to answer the bid, understanding the client's pain points, and having the right mindset, one can increase the chances of securing new clients and growing the cleaning business.
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Many business owners find it challenging to transition from being a cleaner to being an owner. In this episode, Mike and Lindsay discuss common issues that keep business owners stuck and how to overcome them. One of the main issues is the "I'm the only one who can do it perfectly" mindset, which prevents business owners from delegating tasks and responsibilities. To overcome this, business owners need to train their employees, trust them to do the job, and provide them with the necessary support. Additionally, many business owners have a lack of trust in their employees, which can be overcome by giving them the necessary support and training to do their jobs correctly. With these strategies, business owners can successfully transition from a cleaner to an owner and grow their businesses.
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In this episode, Next Level client Spencer Ward discusses his experience working with Mike Campion and attending the Clean Profit Live event. Spencer discusses how Mike's guidance helped him double his profit and revenue by focusing on expenses and avoiding loss-making clients. Furthermore, Spencer highlights the value of attending live events and building a support network, which allowed him to make connections with individuals ahead of him and with different skills. The conversation emphasizes how coaching and live events can provide guidance, new perspectives, and empowerment for business owners, leading to growth and success.
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In this episode of our podcast, Mike and Nat talk about effective ways to grow your cleaning business. They share tips on finding new customers and engaging on social media, as well as hiring employees based on core values.
They emphasize the importance of focusing on your current cleaning customers and solving their problems and pains, making them your best customers. They suggest specific problems that residential and commercial customers may face and how to address them.
Mike and Nat also discuss the crucial role of social media engagement in growing your cleaning business. They highlight the importance of creating good content and interacting with followers to increase visibility and keep them coming back to the platform.
Finally, Mike explains how to attract and retain the right cleaning employees by hiring based on core values. He explains why a non-core values-based hiring funnel can be ineffective and suggest an automated hiring funnel that focuses on attitude and core values.
If you're looking to grow your cleaning business, tune in to this episode and learn valuable tips on how to attract and retain the right customers and employees for long-term success.
Looking to take your cleaning company to the next level and reach 7 figures? Episode, Mike shares valuable insights and tips on how to grow your company and boost profitability.
Emphasizing the importance of mindset and beliefs as the foundation for success. You need to cultivate a growth mindset and positive beliefs to stay motivated, focused, and persistent in the face of challenges.
Next, Mike discusses time management and the importance of focusing on high-value tasks that contribute to profitability. He explains the difference between "on the business" and "in the business" tasks and shares strategies for improving productivity and efficiency.
Finally, Mike highlights the critical role of profitability in growing your cleaning company. He shares tips on getting paid in advance, raising your prices, and selecting high-quality clients who value your services.
If you're a cleaning company owner looking to take your business to the next level, this video is a must-watch. Learn how to cultivate the right mindset, manage your time effectively, and boost profitability to achieve success.
Suzanne interviews Don, the owner of a commercial janitorial business in Pennsylvania about his goals and achievements. Don wants to expand his business and sell it to retire comfortably, and credits GMCC's coaching for helping him increase his prices after years of struggling with payroll. He shares that fear of failure and follow-through hold him back, but the program has helped him overcome this. Suzanne emphasizes the importance of having a clear retirement plan and vision for the future, and encourages Don to celebrate his successes and express gratitude. This episode provides insights into the mindset of a successful business owner and tips for achieving goals.
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In this episode, Mike advises cleaning company owners on hiring employees vs subcontractors, renting office space, and worker's compensation insurance. He recommends basing the decision to hire employees or subcontractors on state or province legal guidelines, with indicators being training and supply control for employees and hiring corporations for subcontractors. Mike also suggests considering the cost and benefits of renting office space, and starting with a shared workspace until the business grows. He stresses the importance of worker's compensation insurance, encouraging businesses to pay for it as it protects both the business and the worker.
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In this episode, Mike covers two role-play scenarios on handling difficult conversations with clients. In the first scenario, ground rules are established before a walkthrough and if the client is not a good fit, other options for finding help are respectfully offered. In the second scenario, being transparent about a price increase and emphasizing the value of the service is suggested, along with offering other options or adjustments to fit the client's budget. Overall, clear communication, problem-solving, and mutual respect are emphasized as key to building strong and successful business relationships.
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