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Grow My Cleaning Company's Podcast

Do less and grow FAST. Mike shares the secrets to building a million dollar cleaning company without being a slave to your business.
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Grow My Cleaning Company's Podcast
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Now displaying: 2022
Jul 13, 2022

Welcome to the podcast Clean Nation. Today on the podcast, we have a continuation of the training Jered and Jackson did at the live event about CRM or customer relation manager. In part one, they explained why it was such an important tool to have an utilize in your business. In today’s podcast, they talk more specifically about pipeline pro, the tool they recommend to manage your CRM and how to take full advantage of all that it has to offer. 

  • 2:19 A Lead Vs an Opportunity
  • 13:03 An Example of This Process Working for You
  • 16:31 Use this Information to Accomplish Your Goals

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Jul 11, 2022

Hi Cleaning Nation! Today on the podcast, we have another snippet from our recent live event. This time with Jackson and Jered, out two in-house marketing managers. They are going to be talking about your CRM or your customer retention management, why it is so important and what tools you can use to improve your current rates. This principle has a direct correlation to how many people find you as a business, so it’s really important to understand and apply. 

  • 1:14 Why Does This Matter
  • 7:50 Understanding How to Improve Your CRM On Your Own
  • 9:52 Identify Kinks and Bottlenecks

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jul 8, 2022

Hi Clean Nation! Welcome to the podcast! Today, Lindsay Bjorklund (our client happiness manager) and Tracey Thompson (our excellent in-house mindset coach) are chatting about how your business growth is directly related to personal growth. Listen in as they talk about this topic, why it matters, and how to ensure that you are constantly growing professionally and personally.

  • 7:21 How Our Leadership Reflects on Our Business
  • 15:43 Overcoming Perfectionism in Your Leadership Style
  • 20:31 Being Willing to Do Things Differently

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jul 6, 2022

Hi Cleaning Nation! Today, we have another episode of Mike teaching techniques at our live event. On this one, he is going to coach on how to handle a potential client who is being a little more difficult and how to feel them out and see if it is a right fit for you and for them. These are skills that can be so helpful when it comes to finding clients who line up with your core values. Hope you find lots of value in it!

  • 1:54 Be Real and Up Front with Potential Clients
  • 10:00 Make Sure the Decision Maker is Involved
  • 12:21 Make Sure You Are Asserting Authority

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jul 4, 2022

Welcome to the podcast! Today, we have a special episode. Last week, we had our in-person event with our next-level and millionaire mastermind clients. One of the best parts about this retreat is when Mike roleplays with our clients about finding success in different parts of their business. Listen in as he roleplays with someone about how to take a call with someone looking for residential cleaning. 

  • 2:00 The Energy to Bring Into a Call 
  • 10:40 Questions to Ask on Your Initial Call 
  • 18:28 The Power of Making Them Feel Heard

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jul 1, 2022

Welcome to the podcast Cleaning Nation! Today, we have Fredo Derazin, one of our elite members on today to talk about the changes he’s making in his business and how it’s going for him. He is based out of St. Louis, Missouri, and does commercial cleaning. Fredo is originally from Haiti and started in the army in the states then worked his way up to start his own cleaning business. He has been a member of our elite program for just a little while and is already making great progress. Listen in to see how he’s connecting the dots.

  • 3:05 The Practicality of Core Values
  • 11:22 The Power of Doing Things Right
  • 20:19 Leading with Core Values

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jun 29, 2022

Hi Clean Nation! Welcome to the podcast. Today, we have Mike chatting with Jackson about our event last week and the big takeaways from that. Listen in as they discuss the pain points that clients brought to us, how we were able to dive into those, and how we all came away from the event better prepared to serve our respective clients in the way we want to while continuing to grow and expand in all the ways we want to.

  • 2:01 Autonomy Allows Everyone to Win
  • 11:13 Getting Clear on the Real Issues in Your Business
  • 23:38 Be Honest About the Data

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jun 27, 2022

Welcome to the podcast Clean Nation! Today, we have the whole team together at a retreat with our clients in the Clean Profit Method, so we thought we’d get together and do a podcast about culture, how it has impacted us personally as a team working for Mike, and why it is so important as you are building out your own company. We have all had different jobs throughout the years with different cultures, and there are some things we are doing here at this job that has really made the difference for us wanting to stay and really give our best. Listen in to learn what those things are and how you can implement them into your own business!

  • 3:26 What Makes the Culture Different at Grow My Cleaning Company
  • 12:51 How You Can Start Changing Your Culture 
  • 19:58 Being a ‘Good Boss” Doesn’t Mean Solving Everyone’s Problems

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Jun 24, 2022

Hi Clean Nation! Today on the podcast, we have Brian Mcwilliams. Brian started Cumberland Cleaning Commercial Cleaning Services in November 2015 serving the community of Carlisle, Pennsylvania. He’s on the podcast today to chat with Mike about how to keep up with the demand of his business currently, in a sustainable way and can keep him out of cleaning. Listen to find out what Mike encourages him (and those of your in this situation) to do. 

  • 2:22 Rest When You Want to Rest
  • 7:12 To Stay Out of Cleaning, You Have to Over Prepare
  • 13:43 Take Away Fear from the Equation

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jun 22, 2022

Hi Clean Nation! Today on the podcast, we have our favorite Suzanne, one of our amazing mindset coaches here to talk about a way that you can play with your mindset to lessen fears, stop thinking negatively, and the ability to actually focus on what you want. Listen in today for all kinds of wisdom on this important subject!

  • 4:42 Decide What You Want to Experience
  • 12:57 You Have to Be Willing to Think Something Different 
  • 24:50 Get in the Habit of Implementing 
Jun 20, 2022

Hi Clean Nation! Welcome to the podcast. Today, we have Lindsay chatting with Tracey about her marketing/copywriting expertise. Though Tracey is an incredible mindset coach, her secret weapon, as our clients come to learn, is copywriting and marketing. Today she is going to come from that approach and talk to you about two things you should be doing in your marketing and one thing you should not be doing. 

  • 1:20 Effective Marketing is Understanding Human Behavior
  • 10:04 How to Use this With Current Clients
  • 13:22 Nice Doesn’t Sell 
  • 19:31 Thou Shalt Not Be Boring

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jun 17, 2022

Hi Clean Nation! Today on the podcast, we have Jered Robinson talking to you listeners about Performance Max. Performance max is a tool used to optimize Google Ads and can exponentially increase your Google ad campaigns' effectiveness. We at Grow My Cleaning Company have been using this tool for a while now and can see its benefits, so today Jered wants to pass that information on to you. The episode is geared more towards commercial cleaning companies since these campaigns tend to be more effective in that space. But everyone can get some benefit so listen up! 

  • 4:36 The Power of Google Ad Words
  • 6:30 Performance Max is Content-Based
  • 13:52 Tips for Sucess

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jun 17, 2022

Hi Clean Nation! Today on the podcast, we have Jered Robinson talking to you listeners about Performance Max. Performance max is a tool used to optimize Google Ads and can exponentially increase your Google ad campaigns' effectiveness. We at Grow My Cleaning Company have been using this tool for a while now and can see its benefits, so today Jered wants to pass that information on to you. The episode is geared more towards commercial cleaning companies since these campaigns tend to be more effective in that space. But everyone can get some benefit so listen up! 

  • 4:36 The Power of Google Ad Words
  • 6:30 Performance Max is Content-Based
  • 13:52 Tips for Sucess

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jun 15, 2022

Hi Cleaning Nation. Welcome to the podcast! Today we have Mike chatting with the lovely Daisy Hora. Daisy has been with us at Cleaning Nation since November 2018. And during that time, she has been through a lot and had a lot put on her plate. Through it all, she has handled it with grace and never stopped working towards her goals. Listen in today and she and Mike chat about what that has looked like for her, how she has learned to trust in her team and the way she has things set up, and what she has learned along the way.

  • 9:04 Trusting the Process 
  • 18:08 Trust Your Team
  • 21:02 Trust Yourself 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jun 13, 2022

Hi Clean Nation! Welcome to the podcast! Today, our fabulous in-house mindset coach, Tracey, is here to talk to Danielle Humphreys. She and her husband started Humphrey’s Cleaning Service in 2014 in Shippensburg, Pennsylvania. They have been in the cleaning business for a while and the landscape has changed so much since they started. Listen in as she and Tracey chat about the things they have changed due to being part of the Clean Profit Method these past couple of years, what they have learned and what is working for them.

  • 1:48 What Needed to Change
  • 7:10 The Power of Core Values
  • 11:54 The Power of Systems

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

Jun 10, 2022

Hey Cleaning Nation! Welcome to the podcast. Today, our favorite, Tracey Thompson, is chatting with Mike about life outside of our businesses. That’s not something that gets talked about or considered very often, but the two are so intricately connected that they need to be discussed. Listen in as Mike and Tracey chat about how to have a better quality of life outside of your business and how to have a positive work/life balance. 

  • 6:00 Decide Now How You’ll React to Hard
  • 13:23 Focus on What You Can Control 
  • 18:00 The Human Psychology of Doing What We Don’t Want 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jun 8, 2022

Hi Cleaning Nation! Today on the podcast, we have Nick Kesseru of Pioneer Commercial Cleaning.  He and his wife started Pioneer Commercial Cleaning back in 2002 (20 years ago!) in Spokane, Washington. He and his wife started in residential cleaning originally and then saw the potential for commercial cleaning after they got their first bid and haven’t looked back. Listen in to a cleaning owner who has been through the ups and downs of owning this business for much longer than most of us.

  • 7:13 When to Go all In and When to Pull Back 
  • 9:33 A Shift in Hiring
  • 17:09 Growth Started to Happen 

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jun 6, 2022

Hi Cleaning Nation. Welcome to the podcast. In our last episode, we listened to the beginning of a workshop Tracey did about selling and how to do it most effectively. She brought a fellow cleaning company owner on with her and began to coach her through a recent bid she had done that she felt didn’t go very well. Listen in to hear the second part of that coaching session and learn the mistakes she made that-if fixed- would make it much more likely that she’d get the bid next time. Listen in to see if you are making any of the mistakes she did and how to fix them!

  • 2:05 Don’t Lose Your Personal Connection
  • 8:04 To Be Effective in Sales You Have to Ask for What You Need
  • 16:18 Don’t Ever Leave a House Without an Answer

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

Jun 3, 2022

Welcome to the podcast Cleaning Nation! Today, we have Tracey giving a workshop about sales. This episode is jam-packed with tons of information that will teach you how to sell more effectively to every relationship in your life. This can be applied to more obvious business relationships like clients, future clients, and employees, but can also be applied to more personal relationships like spouses, kids, and friends. These skills are essential to communicate effectively and get the results you want. So listen up and take notes!

  • 6:27 Sales is Service
  • 12:09  A Personal Example

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

May 31, 2022

Hi Clean Nation! Today on the podcast, we have our own Lindsay Bjorklund here chatting with Tracey Thompson about a book we all love over at Grow My Cleaning Company and how we can apply some of its lessons as we grow our own cleaning companies. Listen in for bits of wisdom and for how to apply them wherever you are in your business journey. 

  • 0:59 A Story of Persistence 
  • 3:35 What Does this Have to Do with Your Business?
  • 16:12 Take Some Time If You Need it

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

May 30, 2022

Welcome to the podcast! Today we have Kurt Elsner who started Premier Janitorial Services in March of 2021 in Tulsa Oklahoma. He is one of our clients and has a really cool story about how he got where he is today, and is going to share it today on the podcast. Stay tuned to learn about how he went from working for a cleaning company to owning one and what he did differently to get things started on the right feet and get profitable right away while still having a life. 

  • 3:00 What Needed to Change
  • 14:13 Step Out of Your Comfort Zone and Be Coachable 
  • 18:01 Create the Life You Want

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

May 27, 2022

Hi Cleaning Nation! Today on the podcast, we have Mike chatting with Jackson, one of our two in-house marketers. He is here today to discuss the difference between advertising with Google ads and Facebook ads. Learn the pros and cons of each and where to start with these essential advertising tools. Listen in to see what would work best for your business! 

  • 2:00 Pros for Google Ads
  • 3:36 Pros for Facebook Ads
  • 10:34 Making Sure Your Ads Are Presented Correctly
  • 13:59 Target Google Ads Effectively
  • 23:57 Data is Worth the Money

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here

May 25, 2022

Hi Cleaning Nation! Today on the podcast, we have Mike chatting with Alisha Wolf. Alisha started Wolf Pack Residential Cleaners in April 2021 in Charlottetown, Prince Edward Island, Canada. She is on the podcast today chatting with Mike about the shift listening to the podcast made in her business and why she reached out to him. She was making good money but beating up her body and had no time for her family. She knew something needed to change, so she called up Mike and decided to take real, action. 

  • 5:27 Putting Faith in the Process
  • 12:12 Not Facing Reality
  • 22:47 Understanding Your Worth

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

May 23, 2022

Welcome back to the podcast! Today, we have part II of our podcast with Suzanne and Mike. In the first part of the podcast, Suzanne introduced the ‘thought wheel’, and the power of using it to get traction in your business. Today, we’ll go deeper into the thought wheel, plug in some real-life examples, and see how this tool gives you all the power to move forward in your life and in your business. 

  • 1:00 The Power of Getting What You Pay For
  • 8:30 To Change Your Results, You First Have to Change Your Thoughts
  • 20:42 Be Willing to Feel Negative Emotion to Change Your Result

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

May 20, 2022

Welcome to the podcast! Today, we have a special guest we don’t hear from super often.  Suzanne, our mindset coach works with all our clients in our first program. Because she is one on one so often with cleaners just like you, she has some great insight into what you are struggling with. Specifically, something called a thought wheel. What it is, why it matters, and how you can take control of yours. 

  • 5:19 The Thought Wheel
  • 14:12 Play it Out in a Scenario
  • 23:53 Believing Your Thoughts

Love the idea, but find it overwhelming? Want to learn the next steps like, what to actually say on the call? Jump on a call with one of our coaches and learn strategies on how to grow your cleaning company and start loving your job every day! Book here 

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